Mid-market Growth Tracker 
The NatWest Mid-market Growth Tracker reports on the performance of those manufacturing and services enterprises with more than 249 employees on a quarterly 
basis: 
Employment down at fastest rate for nearly four years. 
Latest data pointed to a decrease in workforce numbers for the fourth successive month at mid-market companies in December. The substantial drop in headcounts came amid increasing signs of spare capacity and softer inflows of new work, alongside concerns about the impact of rising payroll costs. Service providers cut jobs more quickly than manufacturers in December. The overall rate of job shedding at mid-market firms was the strongest for nearly four years and exceeded that seen elsewhere across the UK private sector. 
Behavioural Investing 
As much as everyone would like to think that they are always rational and calm in all situations the reality is usually quite different. Every human being is driven by emotions and this can be more pronounced during times of stress which can lead to damaging outcomes when investing. 
People can lose their self-control and be influenced by other biases during rising and falling markets which can lead to negative results over the longer-term. This is why a structured and disciplined approach is needed to ensure that you can achieve your goals rather than getting sidetracked unnecessarily. 
By taking this approach and having regular reviews with your adviser you are far more likely to avoid the pitfalls and bad choices that would otherwise be easy to fall into. 
Please see chart below which illustrates how easy it is to fall victim to poor investment decision making: 
  
Many inexperienced investors would get carried away at the euphoria point and overestimate their abilities leading to catastrophic results. Conversely at the despondency point mistakes such as withdrawal all funds could be made when this would be statistically the best time to invest more funds. 
By taking a disciplined approach, remaining calm and utilising regular investing to take advantage of pound cost averaging these risks can be mitigated leading to far greater chances of achieving your goals and objectives. 
Darren Fuller – Clear Senior Paraplanner  
Luxury now has four legs! 
For more than a decade in Chinese consumption, one of the main themes has been luxury. Chinese consumers now represent approximately a quarter of total global luxury spending, this is from spending nothing on luxury brands in 2000. But there has been a change in the last couple of years, luxury brands have started to struggle in China. It’s not that their consumers aren’t spending money, it’s just they are spending on different things. 
Instead of Louis Vuitton bags, Hermes scarves, Rolex watches and Mercedes cars, the new middle class product line-up looks like this: 
  
Source: Gambol Pet Group. 
Although less glamorous, it is understandable. 
When society starts to have an established middle class, consumptions move from goods to experiences and from conspicuous to comfortable. In particular, people start to buy pets and all things that accompany these furry friends. Medicine, insurance, toys, and of course pet food! 
So it is no surprise that while Kering (who own Gucci, Saint Laurent etc) and LVMH (who own Louis Vuitton, Dior, Tiffany & Co,etc.) saw their shares take a hit last year, Gambol Pet Food more than doubled! 
  
 Rate cuts help boost consumer confidence in February. 
- Consumer Sentiment Index (CSI) rises from one year low
 
- Prospects for lower interest rates help boost future sentiment and spending intentions
 
- Job insecurity persists.
 
 
  
  
Update 
Brighton Marathon is fast approaching with Gary and Charlotte training really hard. Gary is giving regular updates on his training on their JustGiving page. Just click on the following link for updates and donations: 
https://www.justgiving.com/page/gary-beach-3?utm_medium=FR&utm_source=EM 
The charity is currently helping 28 clients and has provided 1324 hours of counselling  through the 17 accredited therapists that work with Clear Minds. 
For further information go to the website: 
https://clear-minds.co.uk/ 
 
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